https://www.audreychou.com/work daily 1.0 2021-05-21 https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce46698588e8c00012a429f/1559584259344/Persona.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d197b085fe7fa000153b63a/1561951010978/ Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c2eaf73b6b60001bf1653/1561079527957/competitive-analysis.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce49fdd52a22b000139686d/1559584259376/menu-midfi.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce43722ccfa760001ffc1a2/1557277716689/2.png Work - Define Goal: To define the target user’s needs, goals, motivations and frustrations based on research findings Process: Empathy Map | Persona | POV Statements & HMW Questions https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce43722ccfa760001ffc1b4/1557277732039/4.png Work - Design Goal: To design the UI and develop cohesive branding for Bennison’s website Process: Sketches | Mid-Fidelity Wireframes | Mid-Fidelity Prototype | Branding https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce49c79588e8c00012d1519/1559584259366/home-midfi.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c317b73b6b60001bf41a7/1561080196595/business-user-goals-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce482419a8f4d000152814c/1559584259359/task-flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce49ce372d91e00013675f0/1559584259370/about-midfi.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce43722ccfa760001ffc19e/1556861342757/1.png Work - RESEARCH Goal: To understand the current tourism market and audience through research Process: Market Research | Competitive Analysis | Site Audit | User Interviews https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce481213e26da000188c3ee/1559584259357/user-flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce528b34c6ca600012f3f51/1559584259403/UI-kit-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce492bd516d140001ce99a5/1559584259363/sketches.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d1134987efb290001814cba/1561408709841/Hi-Fi-Wireframes-1-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf6beaa9c63b0000161189f/1559674549716/pov-hmw.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce4ae1601e73700014238ab/1559584259318/Process.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce4829c05a4ed0001953f7d/1559584259354/site-map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce43722ccfa760001ffc1be/1557084166287/5.png Work - Prototype Goal: To develop a model for Zeit’s website that could be evaluated and improved Process: High-Fidelity Wireframes | Invision Prototype https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c380cb9b9ff0001c20d13/1561081895253/bennisons-logo-design.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d1134d03cd0670001d121c6/1561408738426/Hi-Fi-Wireframes-2-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c367bcd2400000124a516/1561081500655/affinity-map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce50f1af7b58f000122a07e/1559584259388/style-tile.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce49d679a8f4d000153bf0f/1559584259372/hours-midfi.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce43722ccfa760001ffc1aa/1556899662491/3.png Work - IDEATE Goal: To develop information architecture and user flows based on research insights Process: Product Roadmap | Sitemap | User Flow | Task Flow https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce43722ccfa760001ffc1c4/1557095106743/6.png Work - Iterate Goal: To assess how well the prototype meets users’ needs and goals Process: Logo Design | Style Tile | High-Fidelity Wireframes | Revised Prototype | UI Kit https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c36b61898f200019e0750/1561081545668/product-roadmap-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ce463fe36ac2f00014a5ca8/1559584259341/empathy-map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d1134ec0773e500010368c1/1561408779262/Hi-Fi-Wireframes-3-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/605c07a454d3fe3f122d21fd/1617170621491/3.png Work - Design Goal: To develop solutions to the identified problems and create a cohesive design identity Process: Design Iteration https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6087ab39093ac97c0556eaaf/1620275243373/UI-Kit.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60865415833eae5a86d00b95/6088fad2b33045372557b7f7/1620275243344/P3-Production-Plans-01.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60865415833eae5a86d00b95/6088fad26335e761de8ed4fb/1620275243349/P3-Production-Plans-02.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60865415833eae5a86d00b95/6088fad40ed17505c5f72aca/1620275243352/P3-Production-Plans-03.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60865415833eae5a86d00b95/6088fad59248dd12c9260ec3/1620275243355/P3-Production-Plans-04.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6088fa38dac11209af35dc24/1620275243320/P1-Transfers.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086533747e89c3490cf9cd4/6088fa8c6335e761de8ecffe/1620275243331/P2-Scan-Review-02.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086533747e89c3490cf9cd4/6088fa8cb33045372557b73b/1620275243336/P2-Scan-Review-01.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086533747e89c3490cf9cd4/6088fa91cdd93500c1630a23/1620275243339/P2-Scan-Review-03.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086533747e89c3490cf9cd4/6088fa946b11b952db5738f3/1620275243341/P2-Scan-Review-04.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/605c07a454d3fe3f122d21ee/1612746355351/1.png Work - Understand Goal: To establish background knowledge of the FreshIQ mobile app function and intent Process: App Walkthrough | User Personas https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6077e966e299fc05089a53a1/1620275243370/4.png Work - Production Goal: To document design elements and provide a foundation for future design evolutions Process: UI Kit | Style Guide https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4e69a9e9c6dca46eba1/1620275243278/Journey-Map-Custom-Orders.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4e7d863d01703baf7a7/1620275243282/Journey-Map-Inventory-Adjustments.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4ec9702ab44cdb5b8da/1620275243287/Journey-Map-Ordering.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4ef273b47742c4b4ecb/1620275243290/Journey-Map-Print-Labels.png Work View larger https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4f2872e5001b66a0c7f/1620275243293/Journey-Map-Production-Plans.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4f403adf749f5c57915/1620275243296/Journey-Map-Recipes.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4f688bf3c3f14927b41/1620275243300/Journey-Map-Traceability.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/605d673874cb983d02f200d0/6062b4f7bec6670ee3af6791/1620275243303/Journey-Map-Transfers.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086543f90c9ed3251150768/6088faf7e0d74b267b1ca70f/1620275243358/P3-Recipes-01.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086543f90c9ed3251150768/6088faf7c7cd5137bf8f7997/1620275243362/P3-Recipes-02.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086543f90c9ed3251150768/6088fafb0ed17505c5f72d93/1620275243365/P3-Recipes-03.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/6086543f90c9ed3251150768/6088fafc26bff35807bf0c21/1620275243368/P3-Recipes-04.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6077e8cd39faa3116ef8eade/1620275243233/FreshIQ-Process.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6088f9f9500a5b204e3c2840/1620275243315/New-Home.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/608793a2d0bba544fc505736/6089061f720711714261f04b/1620275243306/Problem-02.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/608793a2d0bba544fc505736/6089061f0f7260561e234d52/1620275243310/Problem-01.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/608793a2d0bba544fc505736/6089062148956a16aeb9559e/1620275243312/Problem-03.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60879c9278b3ef1b1be7a7ba/6088fa546b11b952db573607/1620275243323/P2-CTA-01.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60879c9278b3ef1b1be7a7ba/6088fa545eadb73976aee536/1620275243328/P2-CTA-02.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2cdba5ae3342691c96/1620275243252/App-Map-Custom-Orders.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2c5b9972431ad531f9/1620275243257/App-Map-Inventory-Adjustments.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2d48c1ad561415c187/1620275243260/App-Map-Ordering.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2d30544c2b5802b2af/1620275243263/App-Map-Print-Labels.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2d7fa6c86b08f3cd69/1620275243266/App-Map-Production-Plans.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2e500a5b204e3a8985/1620275243269/App-Map-Recipes.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2ea9c8d823fe8a797d/1620275243272/App-Map-Traceability.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/606e86dbc9c02b3cafccfc8d/6088dd2e6e2ea938a46393fc/1620275243275/App-Map-Transfers.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/605c07a454d3fe3f122d21f4/1557277716689/2.png Work - Define Goal: To identify existing usability and functionality issues and determine opportunities for improvement Process: Process: App Map | User Journey Maps | Problem Statements https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60764ce5e9439851bf2b851d/60764ce59fe94373990dcceb/1620275243238/Assistant+Manager.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60764ce5e9439851bf2b851d/60764ce588001e63f30094f9/1620275243242/Butcher.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60764ce5e9439851bf2b851d/60764ce8bd19e9161d86ebb5/1620275243245/Department+Manager.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60764ce5e9439851bf2b851d/60764ce86e05b15406b59e4e/1620275243247/Prep+Cook.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/60764ce5e9439851bf2b851d/60764cebe36186385d3b6437/1620275243250/Stock+Clerk.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6088f4b2cdd93500c162c2ac/1620275243235/Current-Home.jpg Work Old Design: Accessing the modules via the home screen (left) and drawer menu (right) https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6088fa1ea6f5695c9e80f0e4/1620275243317/P1-Ordering.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bc80ac9bfcf00015b17bd/1561053213871/zeit-storyboard.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ccc67484785d32da764e1cc/1558460195063/3.png Work - Ideate Goal: To develop information architecture and user flows based on insights Process: Card Sort | Sitemap | Task Flow | User Flow https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ccf6a5a419202f5ac13a139/1558460195096/ZeitInvisionPrototype_comp.gif Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ccf62bef9619a23bcf2ffeb/1558460195099/6.png Work - Iterate Goal: To assess how well the prototype meets users’ needs and goals Process: Usability Testing | Affinity Map | Prototype Iterations | UI Kit https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c253b5dcdbe000173fe2a/1561077071498/zeit-competitive-analysis.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c15e7d92471000105800e/1561073147282/zeit-style-tile-V2-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ccbd194085229b8413c8f08/1558460195047/1.png Work - Research Goal: To understand the current tourism market and audience through research Process: Market Research | Competitive Analysis | 1:1 User Interviews https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bcc3e61b95000012069e1/1561054343920/zeit-mid-fi.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bbda538bb6100014b8075/1561050538225/Process.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bcb40760f3c0001433b5c/1561054056285/zeit-sketches.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ccf3802a9c5690001adafec/1558460195090/5.png Work - Prototype Goal: To develop a model for Zeit’s website that could be evaluated and improved Process: High-Fidelity Wireframes | Invision Prototype https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ccbb295e5e5f017dc503d75/1558460195053/2.png Work - Define Goal: To define the target user’s needs, goals, motivations and frustrations based on research findings Process: Empathy Map | Persona | Storyboard https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cce7e93ee6eb058345f1dd0/1558460195076/4.png Work - Design Goal: To design the UI and develop cohesive branding for Zeit’s website Process: Sketches | Mid-Fidelity Wireframes | Responsive Wireframes | Branding https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c2451be0d9c000171a7f1/1561076831302/zeit-ui-kit-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bc363e9f6800001f57192/1561052074083/zeit-empathy-map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0be88b0bb1500001d3f06b/1561061565493/zeit-hi-fi-responsive-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bc78ad931b200019933c9/1561053089888/zeit-user-persona.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cd26f2a8e44fc0001321e90/1558460195070/Task+Flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bcce5c9bfcf00015b8c56/1561054455210/zeit-mid-fi-responsive.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0bc8a64fd6bf00016da51c/1561053365481/zeit-card-sort.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cd26ed1966a030001b37312/1558460195067/Sitemap.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cd26f749140b77e62472e21/1558460195073/UserFlow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0be996f763800001d54515/1561061798875/zeit-affinity-map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d1951365fe7fa00015131eb/1561940306511/Hi-Fi-annotations-min+%281%29.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ecc3fbf8e07a301b0500a7c/1556899662491/3.png Work - IDEATE Goal: To develop concepts for potential solutions based on research insights Process: Task Flows| Content Audit | Site Map https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60236d8d726d0e2b488ebef5/1616644004464/Navigation.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6024aecf7ab38c7f2816e931/1616644004481/UI.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/602207f68a9aeb6c4fdf44c3/1616644004428/Task-Flow-01.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6077d96b755f7375be4ba8c9/1618467189278/Flushmate-Process.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60236c98e1c06d2a73edcc7b/1616644004469/Water-Savings.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ecc3fbf8e07a301b0500aa1/1612758107972/5.png Work - Iterate Goal: Test, evaluate, and revise the design to optimize usability Process: Mid-Fidelity Prototype | Product Tool Testing | High-Fidelity Wireframes https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ecc3fbf8e07a301b0500a6d/1557277716689/2.png Work - Define Goal: To develop objectives that could serve as guides for the design process Process: Persona | User Goals https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60247fe66f8c40616ad38922/1616644004444/Sitemap-Wide.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60220e6a8a9aeb6c4fdfc443/1616644004484/Responsive.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6020bec75690494e7edae59d/1616644004421/Persona-02.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ecc3fbf8e07a301b0500a67/1612746355351/1.png Work - RESEARCH Goal: To identify and contextualize the features and capabilities of the existing Flushmate website Process: UX Heuristic Evaluation | User Interviews https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ecc3fbf8e07a301b0500a92/1618434939663/4.png Work - Design Goal: To create page layouts and build a cohesive look and feel for the website Process: Mid-Fidelity Wireframes | Branding https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6024bd0c79acc7282e4a61b8/1616644004453/Product-Tool-Part-Finder.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/602208d012cfd1015349d143/1616644004437/Task-Flow-04.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/602496aeb181162cd8d7d441/1616644004449/Brand+Identity.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6021e132e4062e16d10faee9/1616644004424/Goals.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6020bf5bd78d3824f6f6eb70/1616644004440/Content-Audit.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6024bd445e4581787b76f79a/1616644004457/Product-Tool-Water-Savings.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60236d1ed1f749341972ed9b/1616644004478/Product-Page.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5ecc3fc08e07a301b0500aa7/1557095106743/6.png Work - Production Goal: To collaborate with developers to implement the designs in a fully functional website Process: UI Kit | Site Launch https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6024807e60ea1e6e625dd7f0/1616644004415/Heuristic-Eval.jpg Work UX Heuristic Evaluation (PDF) https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6024bc6f68d6212332e561a1/1616644004461/Product-Tool-Resource-Library.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6023672a53106f6befa50657/1616644004466/Product-Card.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60220886a8a76e54e4e42538/1616644004431/Task-Flow-02.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60242e2ffe07df78be467723/1616644004447/Mid-Fi-Wireframes-Angle.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60236cbe29e1fd7f86b732fb/1616644004472/Part-Finder.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60236cfdd6afdc6bb25a405c/1616644004475/Resources.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/602208ac12cfd1015349ce22/1616644004434/Task-Flow-03.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf6bf5bff02cf000172f63d/1560978684500/pov-hmw.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf5f658a05ad100014e78a6/1560978684492/Competitive-Analysis.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf6c3be01698f0001a7c20b/1560978684517/User+Flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d1140b5ec47000001337674/1616643977942/Style-Tile-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d1140cfa138e100011d895d/1616643977955/UI-Kit-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e71/1558490667693/Process.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c60ced9247100010a164d/1618470594617/Low-Fidelity-Wireframe-Sketches.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf6c3f4ecef610001086f87/1560978684520/Task+Flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e95/1557084166287/5.png Work - Prototype Goal: To develop a model for Spotify’s app that could be evaluated and improved Process: High-Fidelity Wireframes | Usability Testing | Affinity Map https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf6c3879c63b00001616150/1560978684513/Sitemap.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf5ef1893d1300001a0d44e/1560978684488/gender-demographics.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf5f9416672250001f23e7c/1560978684494/Empathy-Map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e73/1556861342757/1.png Work - RESEARCH Goal: To understand the current industry and audience through research Process: Market Research | Competitive Analysis | User Interviews https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e99/1557095106743/6.png Work - Iterate Goal: To assess how well the prototype meets users’ needs and goals Process: Revised Wireframes | Revised Prototype | UI Kit https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c768cbb408e000197c445/1616643977945/Hi-Fi-Wireframes-V1-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c8d6e52344f0001d023bd/1616643977952/Hi-Fi+Annotations.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf745fe8d150c00011e2056/1618470386012/product-roadmap.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf6c12d03888b0001f2874d/1560978684503/Business-User-Goals.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c772331d4700001442bab/1616643977948/Affinity-Map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e77/1557277716689/2.png Work - Define Goal: To define the target user’s needs, goals, motivations and frustrations based on research findings Process: Empathy Map | Persona | POV Statements & HMW Questions https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf74ad86785790001c24d64/1560978684507/group-brainstorming.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf5eefcdb8a280001e8d2b0/1560978684485/age-demographics.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e81/1556899662491/3.png Work - IDEATE Goal: To develop concepts for potential solutions based on research insights Process: Group Brainstorming | Product Roadmap | Sitemap | User Flow | Task Flow https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf55e0308bcc80001c98e89/1557277732039/4.png Work - Design Goal: To design and integrate the UI of new features into the existing Spotify app Process: Sketches | Branding https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5cf5f9c58adaae0001f96590/1560978684497/User-Persona.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6093702a56131c761e621583/1557277716689/2.png Work - Optimize the workflow https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a4ac5d442557630d92a473/1621404781115/Navigation.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6093702a56131c761e6215b5/1621570817752/3.png Work - Revise the Design https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a4ac10a22ee22cf22e45aa/1621404791752/Filters.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a73574a61eac7108a9e3fb/1621570975802/Mobile-Design.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a73b0ea76f4b34a4ede4af/1621572371916/Sink-Configurator-Process.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a738683d3611786687cd4f/1621571700284/Intro.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6093702b56131c761e6215e9/1618471434948/4.png Work - Account for Mobile https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60937db6e961c109f368664a/1621481564036/User-Flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a4acad310e6523b738861b/1621404858629/Mutually+Exclusive+Decisions.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/6093702a56131c761e621570/1620276161305/1.png Work - Identify the problem https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/60a4acc137e8a82d34025416/1621404883432/UI+Elements.jpg Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/609374c4e172903e5fcaea58/1620276456043/Workflow-Sketch+1.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0af1a10ead130001e95805/1590443968337/User-flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aa4fccb0e860001c1c8b7/1556899662491/3.png Work - IDEATE Goal: To develop concepts for potential solutions based on research insights Process: Group Brainstorming | Product Roadmap | Storyboard | App Map | User Flow | Task Flow https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0af20a2367b300019f4a08/1590443968341/Task-Flow.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0addd12540e60001b07e14/1590443968314/pov-hmw.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aa4fccb0e860001c1c8c3/1557277732039/4.png Work - Design Goal: To design layout, look, and feel of Book Ink.’s mobile app Process: Sketches | Mid-Fidelity Wireframes | Branding | Style Tile https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0afbb511f82600018e756a/1590443968348/Mid-Fi-Wireframes.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0c9e9331d4700001457ea1/1590443968320/group-brainstorming.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aa4fccb0e860001c1c8c9/1557084166287/5.png Work - Prototype Goal: To develop a model for the Book Ink. app that could be tested and improved Process: Prototype | Usability Testing | Affinity Map https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aa4fccb0e860001c1c8a3/1558490667693/Process.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0adf5f11f82600018cb416/1590443968317/Business-User-Goals.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d192a8ff226fb0001d55888/1590443968362/Hi-Fi-Wireframes.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d114acfeb19700001675c0a/1590443968355/Style-Tile-min.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aa4fccb0e860001c1c8cf/1557095106743/6.png Work - Iterate Goal: To implement the visual design and revise the prototype based on usability testing Process: High-Fidelity Wireframes | Revised Prototype | UI Kit https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0ad9072540e60001b035b2/1590443968308/empathy-map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aefdf57c96a00013daba8/1590443968329/Storyboard.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aeda8e1116b000166051e/1590443968325/product-roadmap.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0afc7211f82600018e7fba/1590443968358/Affinity-Map.png Work https://static1.squarespace.com/static/5cca2c9d9b8fe83edc86e89b/t/5d0aa4fccb0e860001c1c8ad/1557277716689/2.png Work - 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